LEADERSHIP

Why Your First CS Hire should Be Fractional

The moment NRR starts slipping the instinct is to hire.

Damian Metcalf

The moment NRR starts slipping the instinct is to hire.
A Customer Success Manager. Maybe a VP of CS if the board is paying attention.

Someone whose full time job is to fix the retention problem.


It's the wrong move. At least not yet.
Here's what actually happens when you hire full time CS leadership too early:
You spend 60-90 days recruiting. Another 30 onboarding. By month four your new hire is still learning your product, your customers, and your market while churn keeps compounding in the background.


And that's the best case scenario.
The worst case is you hire the wrong person. A CS leader who's great at managing mature teams but has never built a post-sales motion from scratch. Twelve months later you're back where you started minus $200k and a year of momentum.


What you actually need first
Before you hire you need a system. A functioning post-sales operating model that tells you what good looks like at your stage, so when you do hire, you're hiring into something instead of asking someone to figure it out alone.
That's what fractional CS leadership delivers. Senior expertise, immediately available, without the recruiting cycle or the full time cost. You get the system built and the team coached in 90 days.
Then you hire. Into a working model, with a clear playbook, and a baseline NRR you can actually hand off.

The maths is straightforward

The goal of a fractional engagement isn't to replace a full-time hire, it's to make sure that hire succeeds when you make it.A VP of CS costs $180-220k base plus equity. A fractional engagement costs a fraction of that and delivers the foundation faster.
For a SaaS company between $1M and $10M ARR that isn't ready to scale CS headcount, it's not even a close comparison.
The goal of a fractional engagement isn't to replace a full time hire, it's to make sure that hire succeeds when you make it.


Book a free 30-minute call at www.practicallyfractional.com — let's talk about where you actually are and what makes sense next.

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damian@practicallyfractional.com

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